Aragon
Aragon gives organisations the tools to build, govern, and accrue value effectively onchain. I own the visual direction and asset creation for the brand, with recent projects involving Aragons modular website design, ETH CC Cannes event, the Ethereum Protocol Advocacy Alliance (EPAA) direction, and the Ownership Token Framework (OTF) direction. All projects have involved a multi-disciplined design approach including 2D & 3D animation, large scale print artwork & marketing collateral (merch, reports, decks) & liaising with offshore developer and events teams. These projects are outlined below:
Aragon’s modular site:
This project involved product architecture, wireframing, hi-fi designs and liaising directly with internal stakeholders and external developers for QA rounds before publishing.
Selection of site animations:
Aragon events
Below are a collection of Aragon roll-ups, large scale print artwork/mockups & merch created for events at EthCC Cannes, GovDay Argentina and DevConnect.
Aragon campaign assets
Below are a collection of campaign assets that have performed well across Aragon socials
Ethereum Protocol Advocacy Alliance (EPAA):
Ownership Token Framework (OTF):
Partner announce:
Product explainers: